Better High Class

Description

Produced by the iconic Hatch Show Print studio of Nashville, Tennessee, this vibrant poster titled “Better High Class” is a striking example of American letterpress tradition.

Bold green and cream typography contrasts against a rich black backdrop, while the silhouetted red figures of a jazz band dance across the top in a celebratory arc of horns, strings, and rhythm.

Though a restrike, it captures the spirit of Hatch’s golden era—when their prints promoted performers like Johnny Cash and B.B. King—and demonstrates the studio’s timeless design sensibility. With its eye-catching palette and joyful composition, this piece is both graphic history and visual jazz. Hatch’s work straddles the line between folk art, advertising, and graphic design. Originally used for commercial posters (carnivals, circuses, concerts), they’re now collected as iconic pieces of Americana. The style influenced concert poster design for generations and remains a benchmark in traditional American printmaking.

Condition: Excellent, unframed.

Vertical

40

Horizontal

26